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About the author

Linda Sherwin

Linda Sherwin has over 20 years extensive experience in corporate facilitations, coaching, keynotes and presentations in domestic and international markets. Known for her passionate presentation style and high energy, Linda teaches her clients how to tap into their own personal effectiveness to improve the bottomline by encouraging authentic communication at all levels of the organization. Linda is a published author of the Amazon #1 Best Seller All the Workplace is a Stage: Acting Techniques to Create Award-Winning Business Performance.

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Anchor- Paris Cartier

By Linda Sherwin / December 16, 2018

Sense memory? Anchor? At this point, you might be wondering, “How does this really work?” Let me give you a personal example. A number of years ago, I was in Paris, France for the first time. Although I was there on business, I had some time to wander around this amazing city.I wanted to buy […]

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Anchor- Crantini

By Linda Sherwin / December 9, 2018

Often, my clients ask, “How do you pick the memory?” The answer is “That depends.” Once you determine the characters you want to be, it’s important to find when in your life, you were that character. Remember, authenticity is important! So, finding an occasion when you exemplified the needed characteristics is crucial to the process. One thing […]

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Anchor- Certain Anchors

By Linda Sherwin / December 2, 2018

Why are Anchors important? Ask any sailor, and they will tell you! The anchor holds a ship in place, keeps it from drifting and makes it readily available for you. An excerpt from my book: “The third step in the process is ANCHOR. That means anchoring the character, holding the role that you have identified […]

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Anchor- Rip Currents

By Linda Sherwin / November 25, 2018

Wouldn’t it be great if as soon as you walked into a room, a sign appeared telling you exactly what to expect? You would know where to go, what to avoid, whether it was a warm, friendly place or not. That way you could call upon the perfect character to be for that event. You […]

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Project- Dance in the Street

By Linda Sherwin / November 18, 2018

It’s Show Time! You’ve done it! You know exactly the right tone of voice, gestures, facial expressions, and body language to use to be the authentic YOU in any situation! An excerpt from my book: “This second step of the process is immediately applicable – PROJECT. You can review the roles you play and determine […]

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Project- Hide Away

By Linda Sherwin / November 11, 2018

Hide Away! Does it sound like too much? Are you thinking you would like to hide away in the sand, put a little sign up telling everyone to stay away until you are ready? It may sound like a lot when you are new to it. But when you take a small step at a […]

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Project- Fit in or Stand Out

By Linda Sherwin / November 4, 2018

Do I want to fit in or stand out? By now you may be starting to realize that by being more conscious of how you communicate and all the various parts of communication, you may be wondering “Will this make me fit in or will this make me stand out?” That’s a great question – […]

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Project- Help

By Linda Sherwin / October 28, 2018

Lights! Camera! Action! Wouldn’t it be great if you had a crew of people to get you prepared for whatever role you were about to be? Makeup, hair, just the right lighting so you would be absolutely perfect! While I can’t promise you perfection, I can assure you that by following the process and working […]

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Project- Authentically

By Linda Sherwin / October 21, 2018

“And now back by popular demand, on the first leg of their world tour is . . .” At this point, clients often start to see themselves as (a rock star or) a Greek god strutting onto a world stage! And if that is who you REALLY are, then great! However, if what you are doing […]

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Project- Overview

By Linda Sherwin / October 14, 2018

Over the next few weeks, I’ll be introducing you to the second step in my four-step process: PROJECT. This second step helps you to portray the character you are using full communication: your voice, gestures, facial expressions, and your body language. If you’re interested in getting a sneak peek of each step, stick around, I’ll […]

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